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Wed, February 4, 2009Tue, February 3, 2009Mon, February 2, 2009Fri, January 30, 2009Thu, January 29, 2009Wed, January 28, 2009Tue, January 27, 2009Mon, January 26, 2009Fri, January 23, 2009Thu, January 22, 2009Wed, January 21, 2009Tue, January 20, 2009Mon, January 19, 2009Fri, January 16, 2009Thu, January 15, 2009Wed, January 14, 2009Tue, January 13, 2009Mon, January 12, 2009Sun, January 11, 2009Fri, January 9, 2009Thu, January 8, 2009Wed, January 7, 2009Tue, January 6, 2009Action Products International, Inc.: Action Toys Inc. Makes Real Crazy For Cupcakes(TM)
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Published in House and Home on Tuesday, January 20th 2009 at 9:01 GMT, Last Modified on 2009-01-20 09:02:40 by Market Wire🞛 This publication is a summary or evaluation of another publication
ORLANDO, FL--(Marketwire - January 20, 2009) - Action Toys Inc., a subsidiary of Action Products Int'l, Inc. (
Laura Qualls, President and founder of Cupcake Lane Bakery®, commented, "We were honored to be appointed the official Crazy For Cupcakes™ bakery in the west. We enjoyed bringing the toys to life in real edible form. We often create cupcake designs from the ideas of our customers as well as offer a full line of designer made cupcakes daily. We liked the Crazy For Cupcakes™ toy line product so much that we are actually selling them in our bakery. The whole idea of working with Action Toys Inc. fits into our plan of growing into a national bakery through brand building and franchising. These types of partnerships fit our goal of baking quality designer type cupcake products which are all available on our website [ www.cupcakelanebakery.com ]."
Crazy For Cupcakes™ allows children to build their own style designer cupcake with changeable cupcakes, frostings, cupcake cup and toppings. Interchangeable parts allow for any imaginative combination offering multiple layers of creative combinations of cupcake building. Two different batches currently provide a wide variety. A specially designed cupcake carry tray is available for children & families to share, and enjoy their creations. The soft play food line is created with vibrant, multi-colored components with gourmet style recipes that allow children to create play treats for friends and family. Now children can host their own cupcake party!
"Crazy For Cupcakes™ is a perfect safe play food toy fashioned from the hottest food trend throughout the country -- designer cupcakes. We were very excited to have partnered with Cupcake Lane Bakery® to create real designer cupcakes based on our toy creations. Cupcake Lane Bakery brought our toy product to life. They were as sweet to eat as they were to look at," notes Ken Ninomiya, VP Sales and Marketing, Action Products.
The Crazy For Cupcakes™ toy line is offered in limited edition designs and is just one of the many products offered by Action Toys Inc. that focuses on offering uniquely fun children's products with best-of-class educational and play value. The first series of Crazy For Cupcakes™ line up can be found in retail shops nationwide and online at [ www.actiontoysinc.com ].
About Action Products International, Inc.
Action Products International, Inc. (APII) is a global manufacturer and distributor of brand-focused consumer products with top leading brands in the educational toy and children's segment. Headquartered in Orlando, Florida, the Action Toy product line includes action figures, play-sets, activity kits and premium wooden toys that emphasize educational fun within the themes of arts and crafts, nature and science. Action Toy Company's products are distributed to and sold by more than two thousand retail stores worldwide. For more information about the Action Toy Company, please visit our website at [ www.ActionToyCompany.com ] and [ www.apii.com ].
About Cupcake Lane Bakery
Cupcake Lane Bakery offers a new direction in cupcakes that are sweet and pure deliciousness. They design custom made cupcakes in a variety of shapes and will decorate each one according to any theme & event. No matter the reason or season, cupcakes from Cupcake Lane Bakery are the perfect choice to satisfy any sweet tooth. Cupcake Lane Bakery operates out of Las Vegas, Nevada . For more information on Cupcake Lane Bakery visit their website at [ www.cupcakelanebakery.com ].
