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Multi-Million Dollar Deals for "Brilliance" Product Conception-Sales Projected to Reach $ 20 Million With Operating R


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TRENTON, NEW JERSEY--(Marketwire - Nov. 13, 2009) - Falken Industries Ltd (OTCBB:FLKI) -

Falken's newly released addition to its "Pro" line of body shop, detailing and paint refection product "Brilliance" is spearheading a substantial increase in interest for the entire "Pro" line of product conceptions bootstrapping a substantial expansion in activity.

Launched at the October International Trade Show in Paris this past October, the line has already penned deals with new major distributors in Egypt, Poland, Turkey, Bulgaria and France worth several millions. Total sales are now projected to exceed $ 20 million with net operating revenues of $ 8,000,000.

New distribution platforms are expected to be signed before the end of the year in Egypt, Bulgaria and Poland.

Sold under the Clean Plus® global brand, the "Brilliance" product concept is a literal revolution for the industry. Besting performance and quality levels of global players at prices of up to 40% less the products are being embraced by professionals en masse. "The "Brilliance" group had originally been projected to initially target and take market share from the two Fortune 500 players, it is proving to do just that, but unexpectedly is bootstrapping the entire "Pro" line in the process" said Manuel Garcia, communications officer. "We expect a similar effect for our other product conceptions" added Garcia. The company's optimism is based on reports of inquiries received from the Clean Plus® Product Group who commercializes these product conceptions.

The French tradeshow's highlight was the brilliantly executed launch by the Product Group of "Brilliance".

FLKI focuses on providing research and conceptions leading to the development of innovative products that perform at worse equal to and more often better than any targeted competing product and which will retail at 25 to 40% less than products it expects to replace.

In many cases, FLKI product conceptions simply have no competition.

About Falken Industries Ltd:
Falken Industries Ltd (OTCBB:FLKI) is a diversified industrial conglomerate that operates in Chemicals, Wet Wipe and Biodegradable Technology. Falken Industries Ltd is the concept behind more than 160 products distributed through a network of global platforms and the recipient of trade awards for innovations, biodegradability and environmental and health quality standards.

SAFE HARBOR STATEMENT: This news release contains "forward-looking statements" made pursuant to the safe harbor provisions of the 1995 Private Securities Litigation Reform Act. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "future," "plan" or "planned," "will" or "should," "expected," "anticipates," "draft," "eventually" or "projected." Such statements are subject to risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that our products may not achieve customer acceptance or perform as intended, that we may be unable to obtain necessary financing to continue operations and development, and other risks. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements.




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