N@N

Brightec, Inc., Retains Market Place Gifts, Inc., to Represent PlayGlo(TM) in the Midwest

^{Published on 2009-10-30 09:00:17 - Market Wire}
 

SOUTH NATICK, MA--(Marketwire - October 30, 2009) - Brightec, Inc., (OTCBB: [ BRTE ]) creator of the world's first photographic quality glow-in-the-dark media, today announced that it has retained Market Place Gifts, Inc., of Chicago, IL to represent their PlayGlo™ line of glow-in-the-dark puzzles and stickers in the states of Illinois, Indiana, Michigan, Minnesota, Wisconsin, North Dakota and South Dakota.

The engagement of Market Place Gifts expands PlayGlo's representation to four of the country's major markets in time for the holiday season. "It was important for us to enter at least one more large region of the US before holiday buying goes into full swing," said Patrick Planche, Founder and President of Brightec. "Market Place Gifts has the reputation as a powerhouse in the Midwest and has an impressive portfolio of independent stores as well as regional chains," added Mr. Planche.

"We love the opportunity to help grow a new product," said Carole Rosenbaum, Principal of Market Place Gifts. "This line has wonderful potential. Between having a glow-in-the-dark effect unavailable in any other product in the marketplace and being made here in the US -- it's a winning combination and we're excited to be involved as this product line takes off!"

Brightec's initial PlayGlo puzzle collection features six 11" x 15", 100 piece, animal-themed puzzles for children ages 6 and up, at a suggested retail price of $9.99. Also available under the PlayGlo brand, are glow-in-the-dark stickers using Brightec's unique media. Each of the four different sticker collections, with images that complement the puzzle line, comes with repositionable backing, meaning the stickers can be applied to almost any surface and then removed and relocated. The stickers have a suggested retail price of $2.99.

PlayGlo puzzles and stickers are available to qualified retailers. All PlayGlo products are manufactured in the USA.

About Market Place Gifts, Inc.
Market Place Gifts, Inc., is a manufacturer's representative firm founded in July 1982 by Mary Doolen and Carole Rosenbaum to service the Midwest in the gift, stationery and children's market. Their guiding principle is to offer their customers more coverage by calling on a wide variety of stores in smaller territories. This allows their twenty-one reps to be face to face with a larger number of stores on a more frequent basis making it easier to update, service and sell more effectively for the companies they represent.

About Brightec
Brightec, Inc. (OTCBB: [ BRTE ]) is the creator of the world's first patented photo-quality glow-in-the-dark media. Brightec's paper charges automatically with just a few minutes of exposure to light and will glow for hours -- dramatically outshining conventional glow-in-the-dark products. With Brightec inkjet or offset paper, users can print razor sharp color pictures that appear normal by day and are luminescent at night in full photographic detail. Innovative and versatile, Brightec paper is ideal for applications in numerous commercial markets including advertising, promotions, premiums and consumer or industrial products. Brightec glow-in-the-dark media is available in inkjet, offset and flexo versions, and is available directly from the Company. For more information on Brightec and its products please visit [ www.brightec.com ].

PlayGlo is Brightec's brand name for its glow-in-the-dark toy line.

The information in this Press Release includes certain "forward-looking" statements within the meaning of the Safe Harbor provisions of Federal Securities Laws. Investors are cautioned that such statements are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties, including the future financial performance of the Company. Although the Company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Factors that could cause results to differ include, but are not limited to successful performances of internal plans, the impact of competitors, and general economic risks and uncertainties.