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Tootie Pie Company, Inc.: Benny's Bagels Wins Nickelodeon "Best in San Antonio" Award


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BOERNE, TX--(Marketwire - August 20, 2009) - The Tootie Pie Company, Inc. (OTCBB: [ TOOT ]), a premium baker and seller of high-quality, handmade pies, announced today that the two San Antonio Benny's Bagels won the 2009 Nickelodeon Award for Best Breakfast in San Antonio. Tootie recently announced that it had signed an Agreement to acquire the two Benny's. To read more about the award, go to: [ http://gocitykids.parentsconnect.com/parents-picks/san-antonio-tx-usa/best-san-antonio-breakfast ].

"We are very proud and happy for Amado and Adriana Mesta, the operators of Benny's Bagels, for receiving this prominent award," said Don Merrill, Tootie Pie Company's President & CEO. "When you consider the other restaurants they were competing against and the fact that this award is determined by customers, it is illustrative of why we are so excited about these two businesses."

The two shops, located at Bitters and Heubner and Hwy 281 and Evans Road, will continue selling coffee, bagels, light sandwiches and pastries from 7 am until 3 pm. Once they are converted to Tootie Pie Shops, the hours will be extended until 9 pm and the menu will expand to include whole pies, pie by the slice, as well as other dessert offerings.

Merrill said, "We see a natural fit, as we transition the two Benny's Bagels to Tootie Pie Shops. The shops have been in business for several years and have an existing base of loyal customers. We look forward to introducing them to Tootie Pie and making it more easily available to those in the neighborhood who are already familiar with our pies."

Tootie Pie Company bakes and sells high-quality, handmade pies through three basic sales channels: retail, corporate and wholesale. The retail segment serves individual consumers through in-store sales, orders via telephone and internet on the Company's website. The corporate segment serves businesses that purchase pies as a way to promote their company through client and employee appreciation programs. The wholesale segment is made up of national and regional broad line grocery and foodservice distributors who purchase pies and then resell them through their respective sales distribution channels. Tootie Pie Company is a public company traded on the NASDAQ OTC market under the symbol "TOOT." For additional information or to receive correspondence from Tootie Pie Company, please visit [ www.tootiepieco.com ]

Forward-Looking Statements

This press release may contain forward-looking statements. The words "believe," "expect," "should," "intend," "estimate," and "projects," variations of such words and similar expressions identify forward-looking statements, but their absence does not mean that a statement is not a forward-looking statement. These forward-looking statements are based upon the Company's current expectations and are subject to a number of risks, uncertainties and assumptions. The Company undertakes no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise. Among the important factors that could cause actual results to differ significantly from those expressed or implied by such forward-looking statements are risks that are detailed in the Company's filings, which are on file with the U.S. Securities and Exchange Commission (SEC).


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