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DC Brands International, Inc.: DC Brands International Announces: 10th Reorder in Six Weeks Expected


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DENVER, CO--(Marketwire - September 18, 2009) - Today, DC Brands International, a publicly traded company under the ticker symbol (PINKSHEETS: [ DCBR ]), is very proud to announce that they expect to receive their tenth reorder in just the first 6 weeks from their new distribution partner DPI for King Soopers. "Sales have steadily increased week after week and the increased floor space has helped tremendously," said the company's own Ashley Coors. "It is so exciting for us to see the products we believe in so wholeheartedly taking the Colorado market by storm. My role has been changed to working more on the public relations and marketing side of the business and our Director of Sales Jerry Jay has done a fantastic job working with DPI and King Soopers. I am busy working on an aggressive promotion schedule to take place at many of the King Soopers locations next month through the end of the year. We will have our sampling rigs and our H.A.R.D. Nutrition street team out in full force to help educate the public on these fantastic products."

Ms. Coors went on to say, "We just have a winning combination of fantastic products, great retail partners, very effective advertising, and one of the most committed groups of professionals totally dedicated to the success of this company and our products that you could ever want to work with. These are exciting times and I am just so happy to be a part of it as we have successfully transitioned into full sales and marketing mode."

About DC Brands International:

DC Brands International, a publicly traded company under the ticker symbol (PINKSHEETS: [ DCBR ]), presently specializes in and manufactures health products. Established in 1998, DC Brands went public in 2005 producing a number of lines of energy drinks. DC Brands then purchased the assets of H.A.R.D. Nutrition and began its quest to produce a new health line of products. DC Brands is now proud to announce the release of their new H.A.R.D. Nutrition Functional Water Systems, which is set to revolutionize the functional beverage category.

For more information on DC Brands International, visit their website at [ www.HardNutrition.com ].

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.


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