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GuestMetrics, Inc.: GuestMetrics, Inc. Signs Contract to Provide Data Services to Pernod Ricard the World's Co-Leader in Wines

^{Published on 2009-09-16 06:13:57 - Market Wire}
 

ASHBURN, VA--(Marketwire - September 16, 2009) - GuestMetrics, Inc. (PINKSHEETS: [ GESM ]) is pleased to announce that the Company has added Pernod Ricard to the list of high profile clients that have purchased access to the BarMetrics on-premise reporting solution. The contract will give Pernod Ricard access to data regarding restaurant and bar spirits sales during the span of the contract, as well as historical data for specific markets. Pernod Ricard is the world's co-leader in the distribution of wine and spirits. Their brand portfolio includes brands such as ABSOLUT Premium Vodka, The Glenlivit Scotch whiskies, Kahlúa and Malibu liqueurs to name a few.

Under this agreement, Pernod Ricard will have access to the BarMetrics reporting tool. BarMetrics provides 24/7 remote, online access of consumer tracking for suppliers and distributors. The solution provides the user with secure permission-level reporting, consumer spending analysis, consumption preferences consumer behavior by brand, competitor pricing and distribution benchmarking, amongst other features.

"We are excited to have Pernod Ricard on board. They are a leader in the industry with an extensive brand portfolio. We believe that the BarMetrics tool will provide them actionable insights into consumer behavior at the guest check-level," stated Brian P. Barrett, President, CEO of GuestMetrics, Inc.

About Pernod Ricard:

Created by the merger of Pernod and Ricard in 1975, the Group has undergone sustained development, based on both organic growth and acquisitions. The purchase of part of Seagram (2001), the acquisitions of Allied Domecq (2005) and of Vin & Sprit (2008) have made the Group the world's co-leader in wines and spirits with sales of EUR 6,589 million in 2007/08. Pernod Ricard holds one of the most prestigious brand portfolios in the sector: ABSOLUT Premium Vodka, Ricard pastis, Ballantine's, Chivas Regal and The Glenlivet Scotch whiskies, Jameson Irish Whiskey, Martell cognac, Havana Club rum, Beefeater gin, Kahlúa and Malibu liqueurs, Mumm and Perrier-Jouët champagnes, as well Jacob's Creek and Montana wines. Pernod Ricard favors a decentralized organization, with 7 "Brand Owners" and 70 "Distribution Companies" established in each key market, and employs a workforce of more than 19,300 people. The Group is strongly committed to a sustainable development policy and encourages responsible consumption of its products. Pernod Ricard is listed on the NYSE Euronext exchange and is a member of the CAC 40 index. For more information, please visit [ www.pernod-ricard.com ].

About GuestMetrics, Inc.:

GuestMetrics is the leading provider of Customer Insight Solutions for the hospitality industry and its suppliers/distributors. The GuestMetrics software is fully integrated with the leading point-of-sale (POS) systems and allows hospitality providers at every level of the market to improve business operations.

For the first time in the marketplace, GuestMetrics, through its data mining process, provides beverage alcohol and food suppliers with actionable insight into consumer behavior at the guest check-level. From world-class beverage alcohol suppliers to fine dining establishments and regional/national restaurant chains, clients depend on GuestMetrics tools to build stronger brands and drive revenue growth.

For more information, please visit [ www.guestmetrics.com ].

Safe Harbor Statement:

The information posted in this release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. You can identify these statements by use of the words "may," "will," "should," "plans," "expects," "anticipates," "continue," "estimate," "project," "intend," and similar expressions. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. These risks and uncertainties include, but are not limited to, general economic and business conditions, effects of continued geopolitical unrest and regional conflicts, competition, changes in technology and methods of marketing, delays in completing various engineering and manufacturing programs, changes in customer order patterns, changes in product mix, continued success in technological advances and delivering technological innovations, shortages in components, production delays due to performance quality issues with outsourced components, and various other factors beyond the Company's control.