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Diamond Ranch Foods Refines Product Line to Commence Sales to Regional Supermarket Chains

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  Published in House and Home on Wednesday, August 11th 2010 at 6:10 GMT by Market Wire
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NEW YORK--([ BUSINESS WIRE ])--Diamond Ranch Foods, Ltd. (OTC BB: DRFO) (Berlin WKN# A0RNQK), a meat, poultry and seafood processing and foodservice distribution company, is pleased to announce today that the Company has reorganized its product line and has now commenced sales of its seafood and meat products, as well as its imported mineral water brands, Rocchetta and Uliveto, the official mineral water of the Italian National Football Team since 1998, to regional supermarket chains in the Northeast.

"Diamond Ranch Foods is elated with the reception it has received from many of these regional supermarket chains. The quality of our fresh seafood, and our primarily Angus meat products have been embraced by these quality operators"

Entering this market was a natural evolution for Diamond Ranch Foods as its products provide the Company with an excellent balance, along with the offerings to the restaurant and foodservice trades. The move into supermarkets is also a defensive one should the economy go into a further recession. More families will be eating at home causing supermarket business to increase, thus benefiting Diamond Ranch Foods.

aDiamond Ranch Foods is elated with the reception it has received from many of these regional supermarket chains. The quality of our fresh seafood, and our primarily Angus meat products have been embraced by these quality operators,a stated Victor Petrone, Chief Financial Officer of Diamond Ranch Foods, Ltd.

Management estimates fully integrating the supermarket business into the Company over the next two quarters.

About Diamond Ranch Foods, Ltd.

Diamond Ranch Foods is a highly strategic food group distributor and processor of a broad selection of the finest quality meats, poultry, seafood, and foodservice items, including private label and custom-cuts, which can be prepared fresh, frozen or vacuum-packed. The Company operates a fleet of refrigerated trucks for delivery throughout the New York metropolitan area and ships coast to coast via common carrier.

The Companyas USDA-inspected facility is located in the Hunts Point Cooperative Market (Bronx, New York), which is the largest food distribution center in the world, and boasts a highly-diversified customer base throughout the tri-state region, including; supermarket chains, restaurants, hotels, deli/catering operators, institutions and industry suppliers.

Please visit[ http://www.diamondranchfoods.com/ ]for additional information on the Company.

Safe Harbor Statement

Statements contained in this presentation that are not strictly historical are "forward-looking" statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities and Exchange Act of 1934. The forward-looking statements are made based on information available as of the date hereof, and the Company assumes no obligation to update such forward-looking statements. Forward-looking statements are sometimes identified by words such as "intends", "anticipates", "believes", "expects", and "hopes" and involve a number of risks and uncertainties that could cause the Company's actual results to differ materially from projected results. All parties are cautioned that such forward-looking statements involve risks and uncertainties that could cause the Company's actual results to differ materially from those in these forward-looking statements. Such risks and uncertainties include but are not limited to demand for the Company's products and services and any other factors that may be more fully described in reports to shareholders and periodic filings with the Securities and Exchange Commission.