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Unilava Offers Business Customers Mobile Advertising

  //house-home.news-articles.net/content/2010/01/0 .. ffers-business-customers-mobile-advertising.html
  Published in House and Home on Tuesday, January 5th 2010 at 6:50 GMT by Market Wire
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SAN FRANCISCO, CA--(Marketwire - January 5, 2010) - Unilava Corporation ("Unilava") (OTCBB: [ UNLA ]), a provider of diverse communication products and services with a mission to enhance everyday communication practices for business and residential customers, is pleased to announce the addition of a new product offering for business customers, Mobile Advertising, which will be offered through Unilava and its subsidiary brands.

Mobile Advertising is a business tool and platform that provides a marketing and advertising channel to create and deliver targeted customized ads, coupons, invitations and other promotions directly to the mobile phones of each customer via text message or data. The customer will have the ability to redeem the promotion by presenting the message on their mobile phone at the retail location or targeted venue creating instant foot traffic and impulse buying. The platform provides business customers with an online account to easily create, send and track activity and reporting.

"We are excited to offer Mobile Advertising to our business customers," commented Baldwin Yung, President and CEO of Unilava. "Committed to building useful product offerings to serve our business customer needs, Mobile Advertising is another tool that helps businesses today gain access and communicate with their customers in a dynamic environment using mobile technology."

A recent report from Juniper Research finds that mobile coupon and advertising usage will triple and exceed 300 million people globally by 2014, mainly in developed markets. The trend in mobile couponing and advertising are also beneficial to marketers since mobile coupon campaigns are sent using location based applications and can be much more effective.

As the Company has experienced year-over-year growth expanding its product and service offering, the offering of Mobile Advertising to Unilava's customers is an additional revenue stream that the Company expects to generate. According to Mobiledia.com, by the end of 2011 worldwide mobile advertising revenue is forecast to surpass $12.8 billion* and the Company intends to capitalize in this growing space. For more information on Unilava's financials, please visit the Company's investor relations section at [ www.unilava.com ].

*Source: [ http://www.mobiledia.com/news/65606.html ]

About Unilava Corporation

Unilava Corporation and its subsidiary brands provide a variety of communications services, products, and equipment that address the needs of small to enterprise businesses and consumers. The company is licensed to provide long distance services in 41 States and local phone services in 11 States. Through its carrier-grade microwave wireless broadband infrastructure and broadband Internet access partners, the company offers mobile and high-definition IP-hosted voice services to residential, small and medium enterprises. The company delivers small business a comprehensive and integrated suite of fee-based online and mobile advertising and web services. Headquartered in San Francisco, the company has regional offices in Chicago, Seoul, Hong Kong, and Beijing.

For more information, please visit [ www.unilava.com ].

This News Release may contain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations will prove correct.