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Spencer Pratt Enters LA Mayoral Race

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      Locales: California, UNITED STATES

Los Angeles, CA - February 22, 2026 - Spencer Pratt, best known as a personality on the reality television series The Hills, has officially announced his candidacy for Mayor of Los Angeles. In a surprise declaration to NBC4, Pratt stated he is "starting his campaign now," throwing his hat into what is already shaping up to be a crowded race for the city's highest office.

While the announcement has been met with a mixture of amusement and skepticism, Pratt is framing his lack of traditional political experience not as a liability, but as a distinct advantage. He argues that his years navigating the complex and often cutthroat world of reality television have uniquely prepared him for the demands of leading a major metropolitan area like Los Angeles.

"I've kind of been practicing for this my whole life," Pratt stated in the interview. "Reality television is just political strategy. It's about understanding public perception, managing narratives, and making strategic decisions under pressure. Those skills translate directly to the political arena."

Pratt's announcement comes at a pivotal moment for Los Angeles. The city is grappling with a persistent homelessness crisis, rising concerns about affordability, and a desire for innovative leadership. Current Mayor Evelyn Hayes, nearing the end of her second term, has yet to announce whether she will seek re-election, leaving an opening for challengers. Several established political figures are already considered likely contenders, making Pratt's entry particularly unexpected.

He acknowledges his candidacy is decidedly unconventional, and he's leaning into that perception. Pratt appears to be positioning himself as an anti-establishment candidate, a disruptor challenging the traditional political landscape. He recognizes that he will face intense scrutiny regarding his qualifications, but he welcomes the attention, viewing it as a necessary component of a successful modern campaign.

"You've got to love the idea of being in the media," Pratt explained. "You've got to be OK with being the subject of attention because it's just part of modern political success." This statement highlights a shift in political strategy, where visibility and media engagement are increasingly seen as critical assets, even if they come at the expense of traditional policy specifics.

Currently, Pratt's platform remains largely undefined. He has broadly indicated a focus on addressing the city's chronic homelessness problem and initiating revitalization projects aimed at improving the aesthetic appeal of Los Angeles. "I just want to, like, make the city beautiful again," he said, adding that he intends to "bring some positive energy" to City Hall. However, details on how he plans to achieve these goals are currently sparse.

The announcement has sparked debate among political analysts. Some dismiss Pratt's candidacy as a publicity stunt, arguing that his lack of experience and policy knowledge would render him ineffective as mayor. Others suggest that his unconventional approach could resonate with a electorate increasingly disillusioned with traditional politicians.

"We've seen a trend in recent elections of voters choosing candidates who are perceived as outsiders, even if they lack experience," notes Dr. Eleanor Vance, a Professor of Political Science at UCLA. "Pratt's celebrity status and willingness to challenge the status quo could give him a surprising amount of traction, particularly among younger voters and those who feel unrepresented by the current political system."

The success of Pratt's campaign will likely hinge on his ability to translate his reality TV skills into effective political messaging and build a credible policy platform. He'll need to convince voters that his understanding of public image and strategic decision-making are sufficient to address the complex challenges facing Los Angeles. Furthermore, he must demonstrate a genuine commitment to serving the city beyond superficial improvements to its appearance.

The coming months will be crucial as Pratt fleshes out his platform, assembles a campaign team, and attempts to gain traction in a competitive political landscape. One thing is certain: the Los Angeles mayoral race just became a whole lot more interesting.


Read the Full NBC Chicago Article at:
[ https://www.nbcchicago.com/video/news/national-international/why-spencer-pratt-is-convinced-hes-going-to-be-los-angeles-mayor/3883301/ ]