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HomeLane Opens New Experience Centre in Hyderabad

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  //house-home.news-articles.net/content/2026/01/0 .. ne-opens-new-experience-centre-in-hyderabad.html
  Published in House and Home on Wednesday, January 7th 2026 at 20:29 GMT by The New Indian Express

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HYDERABAD, January 8th, 2026 - HomeLane, the rapidly expanding tech-driven home interiors company, officially opened its newest experience centre in Hyderabad today, marking a significant step in its strategic growth within the South Indian market. This expansion isn't just about a new showroom; it's indicative of a wider trend: the increasing integration of technology and personalization in the traditionally fragmented home interiors industry.

For years, homeowners faced a frustratingly disjointed process when renovating or furnishing their spaces. Sourcing materials, coordinating contractors, and visualizing the final outcome were often significant hurdles. HomeLane is attempting to address these pain points by offering a comprehensive, end-to-end solution powered by technology and design expertise. The Hyderabad centre builds upon existing locations and represents a deliberate effort to enhance customer reach and service quality.

The core of HomeLane's offering revolves around simplifying the design and execution of home interiors. They specialize in key areas such as modular kitchens, wardrobes, and complete home renovations - segments experiencing robust demand as urbanization and disposable incomes rise. However, it's their tech-forward approach that sets them apart. Their proprietary 3D visualization tool, SpaceCraft, is garnering attention as a game-changer.

SpaceCraft allows clients to step into a virtual representation of their future homes before a single nail is hammered. This immersive experience goes beyond static renderings; users can explore different layouts, materials, colours, and furniture arrangements, all in real-time. This significantly reduces the risk of costly revisions during the construction phase and empowers homeowners to make informed decisions.

"The ability to see the finished product is paramount for many clients," explains interior design consultant Priya Sharma, who has observed the growing demand for visual tools. "Previously, clients relied on mood boards and sketches, which were often difficult to interpret. 3D visualization bridges that gap and fosters a much stronger collaborative process."

Beyond the software, HomeLane emphasizes a personalized design experience. The company's dedicated design teams work closely with clients to understand their individual preferences, lifestyles, and budgetary constraints. This isn't about imposing a pre-defined style; it's about translating a client's vision into a functional and aesthetically pleasing space. This blend of technology and human expertise is a key differentiator for HomeLane in a competitive market.

The expansion into Hyderabad is no accident. The city, a major IT and economic hub, boasts a growing middle class with a strong appetite for modern living and design. This demographic is particularly receptive to tech-driven solutions that offer convenience, transparency, and quality.

Industry analysts predict a continued surge in demand for organized home interiors solutions. A recent report by Market Insights Global estimates the Indian home interiors market will reach $38 billion by 2028, driven by factors like increasing homeownership, rising disposable incomes, and a growing awareness of the impact of interior design on well-being.

HomeLane's ambition extends beyond Hyderabad. The company aims to become a leading national player in the home interiors segment, challenging established brands and attracting a new generation of homeowners. Their focus on technology, personalization, and efficient execution positions them well to capitalize on this growing market. The success of the Hyderabad centre will likely serve as a blueprint for future expansions across India, solidifying HomeLane's commitment to elevating everyday interiors.