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Panasonic Dominates Telecommunications Category in CE Pro's Brand Survey for Seventh Consecutive Year


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SECAUCUS, NJ--(Marketwire - July 19, 2010) - For the seventh year in a row, Panasonic business telephone systems are being used by the vast majority of CE Pro's Top 100 Integrators, according to the magazine's 2010 Brand Analysis survey.* The survey was confined to the elite group of top revenue generating custom integrators who were asked to cite the brands they use in each of 38 categories, ranging from audio and video components to lighting and control systems to computers and telecommunications.

Noting that 80% of the installers reported using Panasonic telephone products, the magazine revealed that NEC garnered 11% of the total share while Cisco and Nortel each captured 3% and Vodavi 2%.

"It's a great honor to once again be recognized as the leading telephone systems brand among this elite group of custom installers," said Bill Taylor, President of Panasonic System Networks Company of America. "It's a testament to Panasonic's longstanding commitment and innovation in this category as well as recognition that we offer flexible and cost-effective solutions to meet the needs of our customers."

More information on Panasonic telephone systems is available at [ www.panasonic.com/bts ].

About Panasonic System Networks Company of America
Based in Secaucus, NJ, Panasonic System Networks Company of America is a unit of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: [ PC ]). A comprehensive business-to-business solutions provider, the company develops and delivers reliable, affordable, and flexible solutions for communication, collaboration, security and productivity. The complete suite of solutions addresses home and business communications, security and surveillance systems, retail information systems, office productivity solutions, and high definition visual conferencing, keeping Panasonic customers connected, informed, accessible and secure. Information is available at [ www.panasonic.com/psna ]. Additional company information for journalists is available at [ www.panasonic.com/pressroom ].

*CE Pro 100 Brand Analysis, published June 2010 by EH Publishing.


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