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OneScreen Inc.: OneScreen Empowers Direct Response Marketers With Online Video Capabilities

  //house-home.news-articles.net/content/2009/08/0 .. se-marketers-with-online-video-capabilities.html
  Published in House and Home on Wednesday, August 5th 2009 at 9:44 GMT, Last Modified on 2009-08-05 09:44:30 by Market Wire
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COSTA MESA, CA--(Marketwire - August 5, 2009) - OneScreen Inc. (PINKSHEETS: [ OSCN ]) ([ http://www.onescreen.com ]) today announced that it is now enabling direct response marketers to enter the online video market with its Media Response product. OneScreen has been developing this proprietary technology and has launched campaigns for several major marketers.

"The direct response television, or DRTV, space has been neglected in the rise of the digital video market," stated Atul Patel, Chief Executive Officer of OneScreen. "As with our entire product suite, we are making it easy for companies more familiar with the broadcast business to dive into the digital platforms, namely online and mobile."

In a report released this month by the firm eMarketer predicts that the number of online video viewers in the U.S. will grow 31 percent in the next five years, hitting 188 million in 2013. OneScreen Media Response empowers companies to jump on this trend by delivering targeted video advertising to the right audience across multiple online publishers and platforms, including display advertising. Its product can utilize behavioral, contextual, geographic, demographic, psychographic, and technographic to match the right direct response advertising with their most relevant segments of users online.

"Direct marketers, lead generators, affiliate marketers, and other performance-driven advertisers have been trying to find the right fit for video in their business process," stated Spencer Scott, Chief Revenue Officer of OneScreen. "We now offer a unique solution to allow them to embrace the growing presence of online video to generate a greater number of responses, whether it is sales or leads."

Direct marketers are encouraged to contact OneScreen to learn more about Media Response.

About OneScreen Inc.

OneScreen Inc. (PINKSHEETS: [ OSCN ]) is an end-to-end solution provider of digital media content management, publishing and players, syndication, integrated third-party applications, and monetization. OneScreen provides on-demand software that assists content creators, publishers, and advertisers to work in concert to provide their audiences with relevant, rich, and engaging digital media experiences. OneScreen's technology helps manage complex workflows and processes that are in demand by the digital media market. The company is headquartered in Orange County, California. For more information, please visit [ http://www.onescreen.com ].

Forward-Looking Statements

Statements contained in this press release, which are not historical facts, are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based largely on current expectations and are subject to a number of known and unknown risks, uncertainties and other factors beyond the Company's control that could cause actual events and results to differ materially from these statements. These risks include, without limitation, that there can be no assurance that any strategic opportunities will be available to the Company and that any strategic opportunities may only be available on terms not acceptable to the Company. These statements are not guarantees of future performance, and readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. OneScreen Inc. undertakes no obligation to update publicly any forward-looking statements.