House & Home
Tue, August 21, 2012
NEW YORK--([ BUSINESS WIRE ])--Revlon, along with its Global Artistic Director Gucci Westman, will co-host the ultimate aglama party during New Yorkas Fashionas Night Out on Thursday, September 6, 2012 to celebrate Revlonas 80-years as a beauty icon. Consumers can purchase tickets to the celebration, which will include custom makeovers inspired by looks from Revlonas eight decades created by Westmanas New York Fashion Week backstage team, as well as the latest nail art manicures by celebrity nail expert Jin Soon Choi, a Revlon photo booth to capture the night, chic cocktails and much more.
Those unable to join Revlon for its New York celebration will still be able to get in on the Fashionas Night Out (FNO) fun with an exclusive preview of Westmanas newest color collection: The Shanghai Collection by Gucci Westman for Revlon, Fall 2012. Beauty aficionados who want to be on-trend for the coming season can choose from the entire collection or a selection of must-have nail colors/appliques.
These product packs, along with tickets to Revlonas 80th Anniversary Celebration during New Yorkas Fashionas Night Out, go on sale today. All proceeds will be donated to the Personal Care Products Council Foundation to benefit Look Good Feel Better, a one-of-a-kind charitable organization that helps cancer patients improve their self-esteem and confidence by teaching them how to cope with the changes in their appearance related to the side effects of their treatment.
Tickets to Revlonas 80th Anniversary Celebration in New York will be sold for $50 and are available in limited quantities. Ticketholders will enjoy a personal consultation with Westman and make-up application from a member of her New York Fashion Week team who will help them choose an iconic look from Revlonas beauty history. Partygoers will also receive custom Revlon Nail Arta" manicures from Choi and her team. Once prepped and polished, ticketholders can memorialize the night forever in the custom Revlon photo booth and instantly upload their favorite shots to their personal social media accounts. Complimentary small bites, champagne and signature cocktails inspired by Revlonas storied history will be served. Guests will also have the chance to win two tickets to rag & boneas hotly anticipated New York Fashion Week show, which will be held the following day on September 7, 2012.
Visit [ www.lookgoodfeelbetter.org/revlon ] or [ www.fashionsnightout.com ] to purchase tickets to Revlonas 80th Anniversary Celebration during Fashionas Night Out and the preview products packs of The Shanghai Collection by Gucci Westman for Revlon, Fall 2012.
About Revlon: Revlon is a global color cosmetics, hair color, beauty tools, fragrances, skincare, anti-perspirant deodorants and beauty care products company whose vision is Glamour, Excitement and Innovation through high-quality products at affordable prices. Revlon is one of the strongest consumer brand franchises in the world. Revlonas global brand portfolio includes Revlon color cosmetics, Almay color cosmetics, Revlon ColorSilk hair color, Revlon beauty tools, Charlie fragrances, Mitchum anti-perspirant deodorants, and Ultima II and Gatineau skincare. Websites featuring current product and promotional information can be reached at [ www.revlon.com ], [ www.almay.com ] and [ www.mitchum.com ]. Corporate and investor relations information can be accessed at [ www.revloninc.com ].
About Fashionas Night Out: Fashionas Night Out is an unprecedented global initiative created in 2009 in a partnership between American Vogue, the Council of Fashion Designers of America, NYC & Company and the City of New York to celebrate fashion, restore consumer confidence, boost the industryas economy and put the fun back in shopping. Since then, the event has grown exponentially, expanding nationally in 2010 to over 100 cities and globally into 15 countries.
About Look Gooda Feel Better: The only free, global public service of its kind, Look Good Feel Better has, for more than 20 years, changed the lives of hundreds of thousands of people with cancer by helping them address the appearance related side effects of cancer treatment. Together with the Personal Care Products Council Foundation, the American Cancer Society and the Professional Beauty Association/National Cosmetology Association, Look Good Feel Better offers free workshops, innovative programs and webinars that teach cancer patients skincare, nail care, cosmetics and accessories tricks to improve their self-esteem and confidence and allow them to focus their energy on becoming cancer survivors. Look Good Feel Better is a registered trademark of the Personal Care Products Council Foundation. The Personal Care Products Council Foundation, the American Cancer Society, Inc. and the Professional Beauty Association do not endorse any specific products and/or services. For more information about Look Good Feel Better, visit [ www.lookgoodfeelbetter.org ].