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Panasonic Panasonic Authorized Reseller Program Boosts Panafax Distribution

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SECAUCUS, NJ--(Marketwire - July 13, 2009) - Panasonic Communications Company of North America today announced a new Authorized Reseller Program that gives office equipment VARs an opportunity to offer their customers a full line of multi-award-winning Panafax standalone business fax machines, high-volume networked fax workstations, and high-speed, multifunction fax/scan/print/internet mail products.

According to Panasonic Product Specialist MFP/Fax Joseph Odore, the Authorized Reseller Program streamlines Panafax distribution by using authorized regional distributors in the East, South and West to give Panafax resellers "the product promotion, sales training, technical support and attention" they need.

"The Panafax line of business fax products has been known for its extremely high reliability, user-friendly design, technological superiority and ROI-boosting performance for more than three decades," Odore said. "Becoming an Authorized Reseller allows qualified dealers to offer their customers fax machines and related accessories and supplies bearing the most respected name in business fax, Panafax."

Among other benefits, the Authorized Reseller Program gives qualified participating dealers:

 -- Participation in the Panasonic Prize Connection Program including access to a dedicated information and sales-reporting website. -- Free literature, brochures and related collateral material from the PCCNA literature fulfillment website.(1) -- Expanded technical support options including access to Panasonic- trained fax expert hotlines(2), simplified driver and FAQ downloads, and 24/7/365 tech information from a specialized B2B website. -- Live instructor-led and computer-based distance-learning sales training programs. -- Factory support for distributor-administered bid-assistance programs for bids of more than $50,000 (based on SRP). 

"Panafax products offer best-in-class feature sets and performance coupled with designed-in durability and unique, innovative capabilities for fulfilling the internal and external communications needs of business and public agency users of all types and sizes," Odore noted. "Simply put, they increase office productivity and efficiency and save end users time and money.

"What our new Authorized Panafax Reseller Program does is greatly expand the opportunity for office equipment dealers throughout the country to grow their profits and prestige by adding Panafax, the gold-standard in fax hardware brands, to their product lineup."

About Panasonic Communications Company of North America

Based in Secaucus, NJ, Panasonic Communications Company of North America (PCCNA) is a division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation (NYSE: [ PC ]) -- formerly Matsushita Electric Industrial Co., Ltd. of Japan -- and the hub of Panasonic's U.S. branding, marketing, sales, service and R&D operations. Panasonic is the global leader in corded PBX/IP PBX telephony systems and offers a complete suite of office productivity solutions and home communication and networking solutions, including cordless phones, network cameras and photo and multifunction printers that provide convenience, style and ease-of-use for consumer and business applications. Information about Panasonic and its products is available at [ www.panasonic.com ]. Additional company information for journalists is available at [ www.panasonic.com/pressroom ].

All brand names are trademarks and/or registered trademarks of their respective companies.

EDITOR'S NOTE

End users may obtain sales information by visiting [ http://www.panasonic.com/office ] or by contacting Panasonic at 1-800-742-8086 or 201-348-7000. Please do not publish the editorial contact telephone numbers. If you wish to review this or any other Panasonic document-imaging product, please contact Jeff Ayers at 516 609 9500.

Product images can be downloaded from Panasonic's extranet site at b2b.Panasonic.com. Username: images, Password: images. Select Image Gallery from the dropdown menu, select a Product Category, choose the appropriate image file.

(1) Features, services, prices and terms will vary in accordance with product covered and contract specifics. Specific feature availability subject to contract terms and conditions.

(2) Excluding holidays



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