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Buffett Bets Big: Berkshire Hathaway Boosts Zillow Stake Amid Rate Cuts

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Mortgage rates are approaching 7%, but one Zillow analyst says even a 0% interest rate still wouldn't make a typical home affordable in some areas.

Warren Buffett's Berkshire Hathaway Makes Bold Bet on Zillow Amid Falling Mortgage Rates


In a move that has sent ripples through the real estate and investment worlds, Warren Buffett's Berkshire Hathaway has significantly increased its stake in Zillow Group, the online real estate marketplace, as mortgage rates continue their downward trajectory in 2025. This strategic investment underscores Buffett's enduring confidence in the housing sector's resilience, even amid economic uncertainties. The announcement, detailed in Berkshire's latest regulatory filings, reveals a purchase of millions of additional shares in Zillow, pushing the conglomerate's ownership to a notable percentage and valuing the position at over $1 billion. This isn't just a casual dip into tech-infused real estate; it's a calculated endorsement of Zillow's business model at a time when the housing market is poised for a potential rebound.

To understand the significance of this investment, it's essential to revisit Buffett's investment philosophy. Known as the "Oracle of Omaha," Buffett has built Berkshire Hathaway into a behemoth with a market capitalization exceeding $900 billion by emphasizing value investing—buying undervalued assets with strong fundamentals and holding them for the long term. His portfolio spans diverse sectors, from insurance giants like Geico to consumer staples such as Coca-Cola and Apple. Real estate, however, has been a more selective arena for Buffett. While Berkshire owns companies like Clayton Homes, a major player in manufactured housing, direct investments in real estate tech have been rare. Zillow, with its digital platform that connects buyers, sellers, and agents while providing data-driven insights, represents a modern twist on traditional real estate that aligns with Buffett's evolving embrace of technology.

The timing of this investment is particularly intriguing, coinciding with a sharp decline in mortgage rates. As of July 2025, the average 30-year fixed mortgage rate has dipped below 5.5%, down from highs of over 7% in previous years, according to data from Freddie Mac. This drop is largely attributed to the Federal Reserve's aggressive rate-cutting cycle, initiated in response to cooling inflation and a softening labor market. Lower rates have ignited hopes of a housing market revival, making homeownership more accessible and stimulating demand for services like those offered by Zillow. The company's stock has surged more than 25% year-to-date, reflecting investor optimism about increased transaction volumes and advertising revenue from real estate professionals.

Zillow's journey to this point has been anything but smooth. Founded in 2006, the Seattle-based company revolutionized how people search for homes with its Zestimate tool, which uses algorithms to estimate property values. However, it faced turbulence during the pandemic-era housing boom and subsequent bust. In 2021, Zillow ventured into iBuying—purchasing homes directly to flip them—but shuttered that operation after incurring heavy losses due to overpaying in a volatile market. Since then, Zillow has refocused on its core strengths: marketplace services, rental listings, and mortgage origination through its Zillow Home Loans division. This pivot has paid off, with the company reporting record revenues in its most recent quarter, driven by a surge in user traffic and partnerships with major lenders.

Buffett's interest in Zillow isn't entirely new. Berkshire first disclosed a position in the company in 2023, but the recent ramp-up suggests a deeper conviction. Analysts speculate that Buffett sees Zillow as a beneficiary of demographic shifts, such as millennials entering their prime homebuying years and a growing preference for digital tools in real estate transactions. Moreover, with mortgage rates falling, affordability improves, potentially unlocking pent-up demand from buyers who were sidelined by high borrowing costs. "This is classic Buffett," notes one Wall Street observer. "He's buying into a company that's weathered storms and is now positioned to capitalize on favorable macro trends."

Delving deeper into the housing market dynamics, the current environment in 2025 paints a picture of cautious optimism. Home sales, which plummeted to multi-decade lows in 2023 due to rate hikes, are showing signs of recovery. The National Association of Realtors reports a 10% uptick in existing home sales in the first half of the year, with median prices stabilizing after years of rapid appreciation. Inventory remains tight, particularly in desirable urban and suburban areas, but new construction is ramping up as builders respond to demand. Zillow's data analytics arm has been instrumental in tracking these trends, providing real-time insights that help agents and consumers navigate the market.

Berkshire's investment also highlights broader themes in the economy. With inflation under control and the Fed signaling further rate cuts, consumer confidence is rebounding. This could lead to a virtuous cycle in housing: lower rates encourage buying, which boosts home values and stimulates related industries like home improvement and furniture retail—areas where Berkshire has indirect exposure through subsidiaries like Nebraska Furniture Mart. However, risks abound. Geopolitical tensions, potential recessions, or unexpected inflation spikes could reverse the rate decline. Zillow itself faces competition from rivals like Redfin and Realtor.com, as well as regulatory scrutiny over data privacy and algorithmic fairness in property valuations.

From a valuation perspective, Zillow trades at a forward price-to-earnings ratio that's attractive compared to its growth prospects. The company's push into ancillary services, such as title insurance and escrow through acquisitions, diversifies its revenue streams beyond ad-dependent models. Buffett, ever the long-term thinker, likely views Zillow not as a quick flip but as a durable asset in a digital economy. His track record speaks for itself: investments in companies like Apple have yielded massive returns by betting on innovation within established moats.

Critics, however, question whether Buffett is straying from his value roots by investing in a tech-heavy firm like Zillow, which has yet to achieve consistent profitability. Zillow reported a net loss in 2024, though narrowing, due to investments in expansion. Yet, Buffett's history of backing turnaround stories—think American Express in the 1960s or Bank of America post-2008—suggests he sees untapped potential. In his annual letter to shareholders, Buffett has emphasized the importance of businesses with "enduring competitive advantages," and Zillow's vast database of housing information could qualify as such a moat.

The ripple effects of this investment extend beyond Zillow's stock price. It validates the real estate tech sector, potentially attracting more institutional money to companies like CoStar Group or Opendoor Technologies. For everyday homebuyers, lower mortgage rates mean more opportunities, but they also underscore the need for tools like Zillow to make informed decisions in a complex market. As rates fall, affordability calculators and virtual tours become even more critical, positioning Zillow at the forefront.

Looking ahead, the housing market's trajectory will depend on economic indicators. If unemployment remains low and wage growth continues, the sector could see sustained growth. Berkshire's move might also signal Buffett's broader optimism about the U.S. economy, countering doomsayers who predict a downturn. At 94, Buffett shows no signs of slowing down, with his deputy Greg Abel poised to carry the torch, but decisions like this reinforce his legacy as a master investor.

In summary, Berkshire Hathaway's amplified stake in Zillow amid declining mortgage rates is a multifaceted story of opportunity, strategy, and foresight. It reflects the intersection of traditional value investing with modern digital disruption in real estate. As the market evolves, this investment could prove to be one of Buffett's shrewdest bets yet, potentially yielding substantial returns while bolstering the housing recovery. Investors and homebuyers alike will be watching closely to see how this unfolds in the months ahead.

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