CFPB to Re-Examine Bank of the Ozarks, Truist Merger
Locales: Florida, UNITED STATES

JACKSONVILLE, Fla. - February 14th, 2026 - The Consumer Financial Protection Bureau (CFPB) has announced a public hearing to further examine the merger between Jacksonville-based Bank of the Ozarks and Truist Financial, despite initial regulatory approval. The hearing, scheduled for February 21st, 2026, will focus on the potential impact of the combined entity on competition and consumer protection within Jacksonville and surrounding North Florida communities.
While the merger was previously greenlit by overseeing bodies, the CFPB's decision to hold a hearing indicates a deeper investigation into the ramifications of consolidating two significant financial institutions. This signals a growing trend among federal agencies to provide increased public oversight, even after preliminary approvals, particularly when mergers involve regional banks with strong community ties.
Bank of the Ozarks, a long-standing financial institution in Jacksonville, has cultivated a reputation for personalized service and local lending. Truist Financial, a larger regional bank formed from the merger of BB&T and SunTrust Banks, aims to expand its footprint and service offerings. The potential benefits touted by both companies include increased capital for local businesses, expanded access to financial technology, and greater efficiency.
However, the CFPB's inquiry suggests concerns remain regarding these promises. A primary worry centers around the potential for reduced competition. With fewer independent banks operating in the Jacksonville market, consumers and businesses could face higher fees, less favorable loan terms, and diminished choices. The CFPB will likely investigate whether the merger creates a dominant banking presence that stifles innovation and hinders access to credit, particularly for small and medium-sized enterprises (SMEs).
"The consolidation of the banking sector is a national trend, and while it often promises economies of scale, we must carefully analyze the impact on local communities," explains Dr. Eleanor Vance, a financial regulation expert at the University of North Florida. "Jacksonville is a rapidly growing city with a vibrant entrepreneurial ecosystem. It's crucial that the CFPB ensures this merger doesn't inadvertently harm that growth by limiting financial access."
The hearing will provide a platform for community members, business owners, consumer advocates, and other stakeholders to voice their concerns and provide insights into the potential effects of the merger. The CFPB is particularly interested in hearing from individuals and organizations that represent underserved communities, as they may be disproportionately affected by changes in banking services. The hearing will be conducted online, with details on access and participation to be released by the CFPB shortly.
Experts anticipate that specific areas of focus during the hearing will include:
- Branch Closures: Will the merger lead to the consolidation or closure of branches, particularly in underserved neighborhoods, reducing access to essential banking services?
- Loan Availability: How will the merger impact lending practices, specifically for small businesses and first-time homebuyers?
- Fee Structures: Will the combined bank introduce or increase fees for common banking services?
- Community Reinvestment: What commitments will Truist make to reinvest in the Jacksonville community and support local initiatives?
- Data Privacy: How will the merger affect the security and privacy of customer data?
The CFPB's involvement underscores the growing scrutiny of large bank mergers in the current economic climate. Regulators are increasingly focused on ensuring that consolidation doesn't lead to systemic risk or harm consumers. This hearing follows similar reviews of other recent banking mergers, signaling a more proactive approach to oversight.
The outcome of the hearing could range from a simple affirmation of the initial approval to the imposition of conditions on the merger, such as requirements to maintain a certain number of branches in Jacksonville or to increase lending to small businesses. In more extreme cases, the CFPB could even challenge the merger outright, though this is considered unlikely given the initial approval. Community members are strongly encouraged to attend the online hearing and make their voices heard. More information about the hearing, including details on how to participate, can be found on the CFPB's website ([ https://www.consumerfinance.gov/ ]).
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