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Milwaukee Housing Market Heats Up: Parade of Homes Homes Snap Up in Weeks
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Published in House and Home on Monday, November 24th 2025 at 6:40 GMT by Milwaukee Journal Sentinel- 🞛 This publication is a summary or evaluation of another publication
- 🞛 This publication contains editorial commentary or bias from the source
Recent Milwaukee‑Area Home Sales: Two Parade of Homes Properties Take the Spotlight
Milwaukee Journal Sentinel, November 24 2025 – The Milwaukee‑area housing market has been heating up, with a wave of new sales that have surprised buyers and sellers alike. In a roundup posted on the Journal Sentinel’s website, a handful of recent transactions stand out for their high prices, unique locations, and—most notably—two homes that were part of the region’s annual Parade of Homes showcase. The article offers a detailed snapshot of the local market, a quick look at each of the highlighted homes, and insights from real‑estate professionals about what the recent activity means for the broader Milwaukee housing scene.
A Snapshot of the Recent Sales
The article opens by highlighting the most recent sales in the Milwaukee metro area, covering the period from early November through the end of the month. While the market has historically been characterized by a mix of suburban sprawl and city‑center condo sales, the current list reflects a noticeable shift toward larger single‑family homes and a greater emphasis on architectural design.
A quick summary of the numbers presented in the article:
| Neighborhood | Sale Price | Price per Sq Ft | Notes |
|---|---|---|---|
| Brookfield | $625,000 | $380 | Luxury‑style, 4‑bed, 4‑bath |
| Glendale | $485,000 | $310 | Mid‑range, 3‑bed, 2‑bath |
| Greenfield | $295,000 | $245 | Affordable, 3‑bed, 1‑bath |
| West Allis | $365,000 | $270 | Renovated, 3‑bed, 2‑bath |
| Parade of Homes 1 | $820,000 | $435 | New‑construction, 5‑bed, 4‑bath |
| Parade of Homes 2 | $775,000 | $410 | Custom design, 4‑bed, 3‑bath |
The article underscores that while the median sale price in the region sits around $310,000, the two Parade of Homes properties are pushing the upper end of the market. Both homes were sold within weeks of their opening to the public during the 2025 Parade of Homes event, illustrating a quick turnaround and strong buyer interest in high‑quality, design‑focused homes.
The Parade of Homes: A Design Showcase
The article devotes a substantial section to the Milwaukee Parade of Homes—a biennial event that invites architects, builders, and homeowners to present cutting‑edge designs, innovations in sustainability, and creative approaches to modern living. In 2025, the showcase featured 25 different properties, ranging from ultra‑modern “smart houses” to more traditional, rustic‑chic designs. The event’s aim is to educate both industry professionals and the public about evolving trends and to inspire homeowners in the region.
In the article, two homes are highlighted for having sold so quickly after the event. Both were part of a new builder’s portfolio that emphasizes high-end finishes, open‑concept living spaces, and a blend of indoor and outdoor living areas.
Parade of Homes 1 was described as a “broad‑angle, floor‑to‑ceiling glass design with a green roof and a built‑in home‑automation system.” It featured a state‑of‑the‑art kitchen with an island that doubles as a dining space, a master suite with a spa‑like bathroom, and a spacious outdoor deck that overlooks a meticulously landscaped garden. The builder, Eco‑Living Homes, noted that the property’s construction utilized recycled steel and locally sourced timber, appealing to environmentally conscious buyers.
Parade of Homes 2 was built by Urban Luxe Builders, whose focus is on “sophisticated urban architecture.” This 4‑bedroom property boasts a dramatic skylight in the living area, a loft‑style office space, and a smart‑home system that allows remote control of lighting, HVAC, and security. The property’s unique feature—a walk‑in “smart” pantry that doubles as a storage space—was a particular talking point during the event.
The article includes an interview with the event’s director, Jenna McKenzie, who comments on the increasing demand for homes that combine aesthetic appeal with sustainable features. “We see buyers walking into the event and leaving with a clear vision of what they want in their next home,” McKenzie says. “Our two homes sold faster than any of the other showcased properties, and that signals a market shift toward high‑end, design‑centric homes.”
Market Analysis: What the Numbers Mean
The article is thorough in contextualizing the listed sales within broader market trends. A key takeaway is that inventory in the Milwaukee metro area remains tight. The Milwaukee County Association of Realtors (MCAR) reports that the average time a home spends on the market has fallen from 65 days in November 2024 to 35 days in the first week of November 2025. This accelerated pace has helped keep selling prices near the upper end of the median range.
A short statistical digression follows, summarizing the last six months of sales:
- Average sale price: $310,000
- Median sale price: $285,000
- Average days on market: 38 days
- Sellers’ market index: 1.12 (above 1 indicates sellers are generally prevailing)
In the article’s concluding paragraph, a local realtor, Carlos Ramirez of North Shore Real Estate, offers his perspective: “The fact that two Parade of Homes properties sold so quickly shows that there’s a segment of buyers looking for something beyond the standard cookie‑cutter model. They’re willing to pay a premium for unique design, quality materials, and smart‑home integrations.”
How to Follow Up
The original article links out to several additional resources for readers who wish to dive deeper:
- Parade of Homes 2025 Official Site – Provides a full gallery of all 25 properties, as well as builder profiles and sustainability credentials.
- MCAR Market Report – A downloadable PDF that breaks down sales data by ZIP code, median price, and market trends.
- Eco‑Living Homes Blog – Features a behind‑the‑scenes look at how the company’s green roof was engineered.
- Urban Luxe Builders Portfolio – Includes detailed floor plans and material lists for each of their showcased homes.
The article also hints at upcoming events. A pre‑sale for a new development by Greenwood Builders is set to open in early December, with a focus on mixed‑use space and an “in‑house” vertical garden.
Bottom Line
While the Milwaukee‑area housing market still experiences the typical push‑pull of supply and demand, the recent sales roundup paints a picture of a market that is both robust and evolving. The two Parade of Homes properties serve as a bellwether for a growing appetite for distinctive, well‑designed homes that incorporate sustainability and tech integration. For buyers, the message is clear: the market rewards those who invest in quality and innovation. For sellers, the takeaway is that unique features can expedite a sale and potentially elevate a property’s price beyond the regional average.
Whether you’re a prospective homeowner, an investor, or simply a curious reader, the article offers a timely snapshot of what’s happening in Milwaukee’s real‑estate landscape—an invaluable resource for anyone looking to stay ahead of the curve in the 2025 market.
Read the Full Milwaukee Journal Sentinel Article at:
[ https://www.jsonline.com/story/money/business/2025/11/24/recent-milwaukee-area-house-sales-include-2-from-parade-of-homes/87340906007/ ]
