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ZOO 55 and Metavision launch ITV's first-ever experience on Roblox with Gordon Ramsay's Hell's Kitchen


Published on 2025-01-21 04:24:10 - ITV
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  • Metavision, part of ITV Studios' Zoo 55, has unveiled Hell's Kitchen as its first-ever format brand to be brought to life on immersive gaming and creation platform Roblox. This groundbreaking experience invites fans of the iconic reality show - renowned for its global appeal with local versions produced in 26 countries - to immerse themselves in the intense,

ITV has partnered with Zoo 55 and Metavision to launch its first-ever branded experience on Roblox, titled "Gordon Ramsay's Hell's Kitchen." This virtual experience allows users to step into the high-pressure environment of Gordon Ramsay's famous restaurant, where they can participate in cooking challenges, manage their own kitchen, and compete for the title of Head Chef. Players can engage in various activities like cooking dishes, serving customers, and navigating through different levels of difficulty, all while receiving feedback from a digital version of Gordon Ramsay himself. The game aims to blend entertainment with interactive gameplay, offering fans a unique way to experience the Hell's Kitchen brand in a new digital format.

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[ https://www.itv.com/presscentre/presscentre/presscentre/media-releases/zoo-55-and-metavision-launch-itvs-first-ever-experience-roblox-gordon-ramsays-hells ]